Lauren Marie

About the Designer

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Name: Lauren Marie Krause

Location: Orange County, California

Education: BS in Multimedia Design Technology from Mt Sierra College, Monrovia, CA, Fall 2006

Influences and Inspiration: I'm highly influenced by my surroundings. I've lived in the beach cities all my life: Long Beach, Seal Beach, Huntington Beach. I love SCUBA diving and going to the tide pools. It's sad that I never got into surfing. The wilderness away from the hustle of OC life is so refreshing; I go backpacking not nearly as often as I'd like, but hiking is becoming a more frequent activity. I also love scrapbooking and I like to experiment with creating designs by hand. I especially like the look and texture of torn paper and vellum. I enjoy the simplicity and flow of Chinese and Japanese brush art and it is also often an inspiration for me, particularly for my logos.

Learning: Picasso said, "I am always doing that which I cannot do, in order that I may learn how to do it." I love learning new things and it is so important for designers to continue to improve their skills and abilities. I keep my design senses sharp by participating actively in several design-related blogs, including Graphic Design Blog, Inspiration Bit, David Airey :: Creative Design Edinburgh, Dawud Miracle @ Healthy Webdesign, Redsil, and Reflections. I think it's also important to learn other skills related to graphic design, like copy writing and photography.

Philosophy: Design doesn't have to be complicated to be good. Sometimes people really do think more is better in design, but I get back to basics: typography, line, shape, color and especially space. I like my designs to have plenty of breathing room - I tend to ignore things that overwhelm my eyes and make me tired just looking at them. Details are different. If something is highly detailed, that draws people in to study the piece and design that holds someone's attention is a success. The most important thing to keep in mind about design is that it is supposed to deliver a message, if the message is lost in the design, form has overtaken function.